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Stephen Casey
President
 Stephen
is married with two children. He carries a BBA
in Marketing from the University of Wisconsin. Steve has 23
years sales and management experience in the computer and
consumer electronics industries, with Burroughs, Sperry-Univac
and Zilog/Exxon Computer Systems. For the 3- 1/2 years prior to
forming Third Coast Marketing, Steve was Vice-President in
charge of the computer division for the largest consumer-
electronics "Rep" company in the Southwest. Our Account Managers
have held positions as Rep. Territory Managers, Factory-Direct
Regional and National Sales Managers, and Buyers. This provides
us with a view of the sales cycle from all perspectives. Beyond wanting to
win any contest for "oddball Rep name", and the desire to be a bit more
original than "XXX&Associates".
When the company was founded over fifteen years ago, there were numerous
distributors and national accounts purchasing outside of our territory, and
shipping into it. Most of these companies were either from New York or
California; the two coasts. So it was decided we would establish our own
"beachhead" with local accounts and start them purchasing here and shipping
OUT. We would become the Third Coast.
In addition, we
wanted a name that would identify us geographically without limiting us to
Texas. While the right and left coasts might not consider it, with the Gulf
Coast of Texas and Louisiana we have a considerable amount of legitimate
"third coastline" within our territory.
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